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Category Archives: Contributors

Black Hat Facebook Link Building

Forget black hat link building, that’s so 2005. Now, it’s all about Facebook and there’s a new yet almost unexplored like building method that can do miracles for targeted traffic.
Facebook launched two month ago a ‘Use Facebook as Page’ fea…

How Demand Media Used PR Spin to Have Google Kill Their Competitors

Demand Media put out a statement that their traffic profile did not change materially.
But what they didn't mention is that eHow's rankings are actually up! In fact, their new distribution chart looks just like their old one, only skewed a bit …

Search Optimization and Its Dirty Little Secrets – NYTimes.com

Shared by JohnH

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“The key is to roll the campaign out slowly,” he said as he nibbled at seared duck foie gras. “A lot of companies are in a rush. They want as many links as we can get them as fast as possible. But Google will spot th…

Google Maps Optimization: 10 Likely Elements of Google's Algorithm

This is an updated version of a post that I first wrote on this blog in February, 2007. It represents a summary of my contributions to David Mihm’s 2010 Local Search Ranking Factors survey, which includes the thoughts of a couple dozen local search m…

Google Markets HotPot In Portland & Breaks Its Own Rules On Local Reviews

Shared by JohnH

Exactly! It’s getting weird. Anyone else think the Yelp pages aren’t scoring as well since they declined to be purchased? Does your personal search history become part of the HotPot algorithm? Will my browser retargeting be informed …

Search Engine Optimization (SEO) Secrets For 2010 (Paperback) tagged “seo” 23 times

Search Engine Optimization (SEO) Secrets For 2010 (Paperback)By Michael Monahan Buy new: $19.9511 used and new from $15.99 Customer Rating: Customer tags: social media(23), social media marketing(23), seo(23), se…

Search Engine Optimization (SEO) Secrets For 2010 (Paperback) tagged “seo” 23 times

Search Engine Optimization (SEO) Secrets For 2010 (Paperback)By Michael Monahan Buy new: $19.9511 used and new from $15.99 Customer Rating: Customer tags: social media(23), social media marketing(23), seo(23), se…

Search Engine Optimization (SEO) Secrets For 2010 (Paperback) tagged “seo” 23 times

Search Engine Optimization (SEO) Secrets For 2010 (Paperback)By Michael Monahan Buy new: $19.9511 used and new from $15.99 Customer Rating: Customer tags: social media(23), social media marketing(23), seo(23), se…

Google’s “Gold Standard” Search Results Take Big Hit In New York Times Story

“Hello, My name is Stanley with DecorMyEyes.com,” the post began. “I just wanted to let you guys know that the more replies you people post, the more business and the more hits and sales I get. My goal is NEGATIVE advertisement.”
It’s all par…

SEOmoz | How Google's New Local SERP Affected Your Ranking

As you probably noticed, last week Google did a pretty big makeover of its local search results page, incorporating the local results directly within the organic results. In some cases it appeared that the old “7-Pack” was just given larger real es…