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Google Panda Boosts Old-School Linking Schemes – A Case Study | Campus Safety Journal

Link To Full Story: campussafetyjournal.com

The Panda update is rolling out in the UK and, looking at SERPs we monitor closely, we’ve noticed one listing that seems to contravene what Google was trying to achieve. the site ranks at #1 using a very old school linking technique–building its link profile by requiring “member” sites to link back–under the guise of giving them a membership seal that ostensibly reflects the quality of their services.

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